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Privacy policy of RUKO GmbH Präzisionswerkzeuge

This website is provided by RUKO GmbH Präzisionswerkzeuge, Robert-Bosch-Str. 7-11, 71088 Holzgerlingen ("RUKO"). Please read this data protection declaration carefully and do not use this website if you do not agree with the procedures described herein in whole or in part.

When this data protection declaration speaks of "we", "us" or "our" etc., this refers to RUKO. Terms such as "you", "your" etc. refer to you as a user of the website, regardless of whether you register on the website in any way or not.

Data protection - Data processing when using the website

Whenever you access https://ruko.de, information is automatically logged in log files that your browser sends to us, which also applies to the calling up of files (browser type/browser version, operating system used, referrer URL and time of server request). We use your IP address for this purpose. We do not collect personal data about the use of our website. A consolidation of the data logged during access with other data sources is not carried out.

We therefore do not use any data collected from you in the course of accessing our website in order to identify you personally, but only to optimise our website.

Data protection - Communication via e-mail, contact form, telephone or fax

If you contact us via e-mail, fax, telephone, participation cards in the context of contests or via one of the contact forms available on our website and provide us with personal data, we will use your data to contact you and, if necessary, to initiate and implement a contract, as we may derive from your request. Your data will only be passed on to third parties within the legally permissible framework. Furthermore, we would like to point out that security gaps can occur during data transmission on the Internet (e.g. via e-mail). A complete protection against access by third parties is not possible.

If we use your personal data with your consent or due to protection of legitimate interests for the purpose of advertising our products, you can revoke your consent at any time or object to the use of your data for the purpose of product advertising at any time (by post, e-mail, fax or telephone). Your data will then no longer be processed and used by us for these purposes.

Use of Google Analytics

The websites https://ruko.de use the web analysis service "Google Analytics" of Google Inc. through which so-called "cookies" (smaller text files) are stored on your computer. By means of these "cookies" an analysis of the use of the website is possible. The information generated by a cookie about your use of this website is usually transferred to a Google Inc. server in the USA and stored there.

IP anonymisation: As a rule, Google's IP address is shortened beforehand within member states of the European Union or in other states that are parties to the Agreement on the European Economic Area (EEA). In exceptional cases, your full IP address may be transferred to a US server of Google Inc. and thus be shortened only in the USA.

On behalf of RUKO, Google Inc. will use this information to evaluate your website use. This collected data is not combined with other data from Google. For this purpose we have concluded a contract with Google for commissioned data processing and thus fully implement the strict requirements of the German and European data protection authorities when using Google Analytics.

If you do not wish cookies to be stored, you can prevent this by making the appropriate setting in your browser. However, we explicitly point out that in this case not all functions of https://ruko.de will be available to you. For cases in which you only wish to prevent the processing of data by Google Inc., you can download and install a so-called browser plugin on the following website: https://tools.google.com/dlpage/gaoptout?hl=en

Further information on the use of data for advertising purposes by Google, as well as setting and objection possibilities, can be found on the websites of Google:

Web beacons and pixels
This website may contain web beacons, also called pixel tags or tracking pixels. A web beacon is a mostly transparent graphic element, usually no larger than 1 x 1 pixel, that is used on the website or in an e-mail to provide more detailed information about the user's online behavior. Web beacons are used by third-party technologies to monitor user activity on our website. They allow us to track which computer has accessed a particular web page, when it was accessed and from where (at country/city level).

Privacy policy for the use of YouTube

Our website uses plugins from the YouTube site operated by Google. The operator of the pages is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. When you visit one of our sites equipped with a YouTube plugin, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited.

If you are logged in to your YouTube account, you allow YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.

For more information on the handling of user data, please see the YouTube privacy policy at: https://policies.google.com/privacy?hl=en&gl=de

What do we do with your personal data?


Use of cookies

Our website sometimes uses so-called cookies. These serve to make our offer more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser. Most of the cookies we use are so-called "session cookies". They are automatically deleted at the end of your visit. Cookies do not damage your computer and do not contain viruses.

What if I do not like cookies being used?

You can change your cookie settings or generally disable the receipt of cookies, thereby limiting the amount of personal information we receive about you, but this will also affect the usability of the website. The 'Help' menu on the menu bar of most browsers will tell you how to prevent your browser from accepting new cookies, where you can set your browser to notify you when you receive a new cookie, and how to disable cookies altogether.

Use of Oxomi

We use the Oxomi service to present our product catalogues via an API. Provider is scireum GmbH, Eisenbahnstr. 24, 73630 Remshalden, Germany (phone: +49 (0) 7151 90316-0).

To use the functions of Oxomi, the provider collects data about server access. This information is usually transferred to a Scireum server with server location in Germany and stored there. The provider of this site has no influence on this data transfer.

Oxomi is used in the interest of an attractive presentation of our product range. This represents a legitimate interest in the sense of Art. 6 para. 1 lit. f DSGVO.

More information on the handling of user data can be found in the privacy policy of scireum GmbH / Oxomi: www.scireum.de/scireum/datenschutz

You can prevent the collection and processing of your data by Oxomi by disabling the execution of script code in your browser or by installing a script blocker in your browser.


To receive the newsletter, it is sufficient to enter your e-mail address. If you register to receive our newsletter, the data you provide will be used exclusively for this purpose. You can cancel the newsletter at any time free of charge using the link provided in the newsletter.

We have concluded a contract with our email marketing service provider MailChimp on the procedure for commissioned data processing. This ensures that our service provider complies with the strict regulations of the European data protection law in all points when sending the newsletter.

The Rocket Science Group, LLC (which operates MailChimp) is certified according to the Privacy Shield. According to this the requirements for a data protection compliant handling of your data are met.

For an effective registration we need a valid e-mail address. In order to verify that a registration is actually made by the owner of an e-mail address, we use the "double opt-in" procedure. For this purpose, we log the ordering of the newsletter, the sending of a confirmation e-mail and the receipt of the hereby requested answer. Further data is not collected. The data will be used exclusively for sending the newsletter and will not be passed on to third parties.

Why and to whom do we share personal information?

We may share your personal data with third parties for the above-mentioned purposes, including other companies in the ROTHENBERGER group of companies. We will not disclose, transmit or share your personal data except to the extent described below or as authorized by you in a specific context.

Possible recipients of your personal data are (as far as legally permissible in each case):

Is personal data transferred abroad?

Is personal data transferred abroad?

Who is responsible for the proper handling of your personal data?

RUKO is responsible for the proper handling of your personal data if we collect, process and use personal data in connection with your use of the website or otherwise. You can reach us at the contact details given below.

Links to other websites

Our website may contain links to other websites over which we have no influence. If you visit these other websites, you do so at your own risk. We cannot accept any responsibility or liability for their content or data protection practices, nor do we endorse them.

What rights do I have in relation to my personal data?

You have the right to obtain information free of charge at any time about your personal data stored with us, its origin and recipients and the purpose of data processing, as well as a right to correction, blocking or deletion within the framework of the EU Data Protection Basic Regulation (EU-DSGVO).

To contact us in this regard, please send us an email to dataprotection(at)rothenberger.com.

They also have a right of appeal to the supervisory authority. This is: The data protection commissioner of Baden-Württemberg: Postfach 10 29 32, 70025 Stuttgart, germany; Phone: +49 (0) 711/615541-0; poststelle@lfdi.bwl.de; https://www.baden-wuerttemberg.datenschutz.de/

Please contact us

Your feedback is always welcome. If you have any questions or comments about our privacy practices, please contact us at dataprotection(at)rothenberger.com

You may also contact us to inquire what personal data we have stored about you, to request that we update, correct, delete, block or stop using your personal data or to revoke any previously given consent.

Contact details of the data protection officer:
Dr. Patrick Spring, c/o ROTHENBERGER Werkzeuge GmbH, Industriestraße 7, 65779 Kelkheim, Germany. Email: dataprotection(at)rothenberger.com

Date: May 25., 2018

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Since 1974, RUKO GmbH PRECISION TOOLS is one of the world's leading
manufacturers of metal drilling and countersinking tools.



Robert-Bosch-Str. 7-11
71088 Holzgerlingen

+49 (0)7031/6800-0
ruko.de | info@ruko.de